Playing with Cultural Creativity玩转文创，让中华文化“活”起来

The 15th Cross-Strait Cultural Industries Fair in Xiamen showcased a dazzling array of creative cultural products from both sides of the Taiwan Strait. With "guochao" (Chinese cultural trends) merging seamlessly with modern design, and intangible cultural heritage finding new expression in creative industries, the shared cultural heritage of both sides is experiencing a vibrant resurgence, becoming both trendy and dynamically alive.

东南网11月3日报道（福建日报记者 林泽贵 林闻 林丽明／文 林梓健／图）

在厦门举行的第十五届海峡两岸（厦门）文化产业博览交易会上，两岸各式各样的文创产品创意十足。当国潮遇上设计，非遗爱上文创，两岸共同传承的中华传统文化迸发出强大的生命力，“潮”了起来、“活”了起来。